Saturday, 1 October 2016

Advanced Link Building Techniques (Updated 2017)

Advanced Link building strategies to build any type of link and get an SEO benefit for businesses online presence. IamDoingSEO to support businesses in increasing traffic to its websites by getting backlinks from websites with high Domain-Authority, low Alexa Rank. Here are the link building methods that can be used by business owners (software) to do SEO for their business website which adds do-follow and no-follow back links to balance its website link building profile.

Advanced Link building Techniques that boosts Conversions for Software Businesses:

Now build inbound links effectively, cheaply to improve seo profile of your business websites using below provided latest link building techniques. Now start optimizing website for your niche traffic.

Linkbuilding strategies for Software company SEO Experts

A guide for software business owners / SEO's on how to increase back links for your business website in 2016:

In 2016 quality link building is an incredibly important aspect of search engine optimization(SEO). Link building techniques are divided into "white hat" or "natural" and perhaps "black hat" or "web spam" most of them.

Successful SEO for an website is getting inbound links with do follow link from quality relevant websites with high DA, low alexa rank.

Stages for Successful SEO or link building campaign:

  1. On-page Optimization(keyword optimized engaging landing webpage, Brand optimization),
  2. Off-page Optimization(links on external websites that point to yours from relevant, high DA, Low alexa rank, most visiting websites those bring in conversions, leads to business, increase organic traffic for an website)
  3. Social Media Optimization,
  4. Content Marketing & Management,
  5. Pay Per Click ( Ads Campaign management using google ad words, Facebook marketing,display ads),
  6. Email Marketing,
  7. Affiliate Marketing,
Know what is your/ your's client business do, their market, their target, which geographic area you want target, what is your business call to action, Budget, plans etc. Decide what tools, metrics, reports you are going to use, Keyword research, Keyword analysis, competitor research, competitor analysis,  

On-page Optimization: here are the must need on-page SEO factors for websites for building success full SEO/link building profile
  • Research keywords using keyword planner, overture keyword tool,
  • Keyword Optimized Title Tags, Meta Tags
  • HTML Elements (Header Tags, Bold, itallic)
  • Unique minimum 1100 words primary keyword optimized content with good keyword density,for each webpage to avoid effects due to thin content,
  • Compressed Images, primary keyword optimized Alt Tags,
  • Contextual inbound linking,using canonical to over come duplicate content issue,
  • Optimizing website for mobile,
  • Improving page speed avoiding using java script or use Script in lower fold of an website (test Website page loading speed using Pingdom speed check tool)
  • Include Sitemap, Robot.txt, RSS feeds,
  • Webmaster configuration (Google, Bing)
  • Anchor Word Optimization
  • Broken links, 302 ,301 redirection using HTAccess
  • Optimized 404 pages,
  • Breadcrumb Navigation
  • Website Structure & Architecture ( Internal link building), creating orphan pages,
  • Contact Details
Tools for On-page Optimization:


Google keyword Tool(Get estimates and review plan” to see a graph displaying maximum CPC bids and daily traffic estimates)
Keywordtool.io, ubersuggest, Keyword eye(keywords brainstorming )
Buzzstream meta tag extractor
Content:
Copyscape: plagiarism
Siteliner(generate reports on duplicity, broken links, XML sitemap, internal page rank, and more.), SEO Browser(The tool gives information on:Meta data, Robot.txt, JavaScript elements, Internal and external links, Text to page weight ratio)
Technical:
Google webmaster tools:search queries, to check for HTML improvements, structured data markup, keywords insights, traffic patterns, authorship, site speed metrics,
Screaming frog: SEO Audit,
Advanced Meta Tag Generator and Google Search Results Preview( urls to view your google results preview, and google + url to see your authorship results,
Google page speed insight:(performance of a page on both mobile devices and desktop),
GTMetrix: analyzes the performance of a webpage by using data from Google PageSpeed and Yahoo! YSlow, provide recommendations,
Pingdom website speed tool:checks load time of all the pages on your website,provide  performance grade, overall load time, page size, and recommendations,
Feed the bot:(SEO Page Spider, Image SEO Tool, Google Guideline Check, Mobile SEO Tool, Social Media Count, Page Speed Tool, CSS Delivery Tool),
URI valet (download speed, server headers, object details,lists all internal and external links and validates them),
Robots generator tool, robot.txt testing tool:
Schema creator & Structured data testing tool,
XML sitemaps.com(show you the number of pages, broken links, and XML file content),
XML Sitemap Inspector tool:(tool will check if all the links in the sitemap are working properly),
sitecondor: used for extracting on-page elements and structured data, analyzing aggregated results, and controlling when and how crawl jobs run.
SEO Toolkit by Microsoft:will give you detailed reports of the SEO audit,

Off-page Optimization Strategies to market your website/blog, get ranked in search engines, build online reputation (branding):

Good content, an understanding of your online community and knowing how to get external sites link to yours are all needed to build quality links in 2016. Below is a list of some things most people may be familiar with, but I have also added a few advanced things that you may not know.

Note: Be Aware of your Competitors (traffic sources, target keywords, content marketing strategies, back links sources, Social Media Optimization Strategies)
  • Preparing website/blog(optimized Internal Pages) for Linkbuilding
  • Have silo pages that connect to your category pages and supporting pages (posts)
  • Search engines Submissions,
  • Directories Submissions (1-800, articles, free, HTML 5, local, niche specific, business listings, general,RSS feed, blog submissions,apps,deep links, widgets, logo design), Submit your websites to the topmost quality directories like DMOZ, Yahoo Directory, ZoomInfo, One Mission, Pegasus, etc
  • Forums  Posting (Profile creation, Participating and building threads for Niche relevant discussions, Signature links on Do-follow Forums)
  • Business Profile, profile creations,,
  • Content Marketing: Writing unique, keyword optimized content for blogs,press release, articles ,white papers,Presentations, Inforgraphs,Testimonials,case studies, Research papers,
  • Web 2.0 Submissions (Image/ photo Sharing, micro blogging, documents Submissions (Slide share), PDF's, PPT's, Q& A, Wiki, URL)
  • Social bookmarking Submissions (social bookmarking in popular bookmarking sites like Digg, Delicious, StumbleUpon, Propeller,)
  • Social Media or Social Networking Sites (Facebook, Twitter,Google+ LinkedIn,  Myspace), Communities creation for reputation Management or branding,
  • Blogging( Writing Keyword Optimized Blogs, Blog Commenting on Do-follow Blogs, Guest Blogging)
  • Local Listings/Yellow Pages
  • RSS feeds generation
  • Articles Submissions (Ezine, Go Articles, Now Public, Buzzle,), blogs Submissions , PR Submission (1888pressrelease, Open PR, PR Leap) to directories and Web 2.0
  • Video Submissions or promotions,
  • Company profile creation, directory submissions,
  • Surveys(interacting with experts, sharing the interest, sharing the survey results)
  • Q&A(Quora), Quizzes,
  • Writing our niche cheat sheets
  • Writing lists
  • Interviews of  industry experts
  • Article and blog submissions( sharing on social media sites),
  • Classified submission(Craigslist, Kugli, Myspace, iMadespace, Vivastreet,)
  • Profile creation on Niche, Development forums and participating in Interaction's,
  • Submit your products to Google Product Search, Yahoo Online Shopping, MSN Online Shopping, and other major social shopping network sites like Kaboodle, Style Feeder, Wists, Five Limes, Buzz Shout, Ohmybuzz,
  • Business Reviews: Review writing on different sites includes Glass-door, indeed,
  • Job postings on job sites 
  • Pinging( to make search engines understand i have done some updates on my pages)
  • Creating Interactive content,(A page  to share the metrics,our success rate based on on the selection)
  • How to’s,
  • Niche Industry technical terms,
  • Top 10 list on niche (technologies, apps, applications, companies, ideas, interview questions etc)
  • Crowd sourcing (researching experts on effect of mobility, customization, re-engineering, moving for packaging, outsourcing, etc topic)
  • Sharing the news first by making sure all of the news sources are in your RSS feed reader(to be researched)
  • Linking twitter account to (https://builtvisible.com/use-your-twitter-profile-for-link-building/)
  • Social book marking
  • Google + shares(http://maximizesocialbusiness.com/google-plus-seo-8351/)
  • Live blogging (http://www.hongkiat.com/blog/complete-guide-to-live-blogging/)
  • Scoop.it - drive traffic and to build a few nofollow links
  • Newsletters
  • Email signatures, forum signatures,
  • Wikis, vbullitin, http://simple-press.com/, https://buddypress.org/, http://qhub.com/, http://inbound.org, and more Q& A sites
  • Optimizing for industry specific directories & local listing
  • Creating free blogs
  • Second tire link building(http://www.rosshudgens.com/second-tier-link-building/)
  • Supporting Haro,
  • Our own Wikipedia page and contributing to Wikipedia page
  • Link Exchange & Link baiting
  • Cross Linking or internal linking
  • Increasing niche level audience likes for social pages (this can be done by updating niche news, solutions for issues of niche industry, innovations etc). Increasing niche connections for LinkedIn, increasing followers for LinkedIn company pageJoin Facebook, and google groups,
  • PPC Ads Campaign


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